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To start with, let us first simplify some of the basic terms used in the world of search engine optimization:

• SEO- Search engine optimization, the process of marketing, designing a website in such a way that it can communicate well with the search engines and hence increase in targeted traffic.

• Keyword – Search terms that users enter into the search box to find information
• Search engine spider the search engine program that scans a web site to get the content in it’s database(Index)
• Crawl The process of indexing the content by a search engine spider program.
• Bounce Rate related to time spent by a user on the site.
• Direct traffic when there is no referral (search engine or other linking website) for the user’s visit.
• Webmaster Tools are a set of features provided by search engines to help webmaster in the search engine optimization process.
• PageRank site’s rating on the scale of 1 to 10 by Google

• Link building – the process to get more incoming links to improve page rank

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2. Using webmaster tools for better crawling
3. What is unique content?
4. Importance of Unique content in SEO
5. How to find good keywords for search engine optimization and more traffic
6. SEO – niche sites Vs big sites
7. Why is content most important?
8. You have good content but not getting enough traffic?
9. 101 SEO Tips
10. Broad keywords Vs Specific keywords